1. Introduction
Welcome to Planteria. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you use our mobile application that creates plant designs from your photos.
Your Privacy Matters
We are committed to transparency and giving you control over your personal information. This policy explains your rights and our practices regarding your data.
2. Information We Collect
2.1 Information You Provide
We may collect information that you provide directly to us, including:
- Feedback and support requests
- Photos you upload for plant design creation
- Plant selections and design preferences
- Subscription preferences and payment information
2.2 Automatically Collected Information
When you use our app, we automatically collect:
- App usage data and performance metrics
- Crash reports and error logs
2.3 Location Information
With your permission, we may collect your device's location to provide location-specific plant recommendations and care tips.
3. How We Use Your Information
We use the collected information for the following purposes:
| Purpose | Information Used | Legal Basis |
|---|---|---|
| Create plant designs from your photos | Uploaded photos, plant selections | Contract performance |
| Generate AI-powered plant designs | Uploaded photos, AI processing | Contract performance |
| Improve app functionality | Usage data, crash reports | Legitimate interest |
| Process subscriptions | Payment information, subscription preferences | Contract performance |
| Provide customer support | Support requests, device information | Legitimate interest |
| Send notifications | Device tokens, preferences | Consent |
4. Information Sharing and Disclosure
4.1 Service Providers
We may share your information with trusted third-party service providers who assist us in:
- App store platforms (Apple App Store, Google Play Store)
- Payment processing services
- Cloud storage and hosting services
- Analytics and crash reporting services
- AI and machine learning services for plant design generation
4.2 Legal Requirements
We may disclose your information if required by law or in response to valid legal requests, such as subpoenas or court orders.
4.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction.
No Sale of Personal Data
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
5. Data Storage and Security
5.1 Data Storage
Your information is stored on secure cloud servers and your local device. We implement appropriate technical and organizational measures to protect your data.
5.2 Data Retention
We retain your information for as long as necessary to provide our services and comply with legal obligations:
- App usage data: 2 years
- Uploaded photos and generated designs: Until you delete the app
- Payment information: As required by financial regulations
- Support communications: 3 years
5.3 Data Security
We implement industry-standard security measures including encryption, secure servers, and regular security assessments.
6. Your Rights and Choices
6.1 Access and Control
You have the right to:
- Access your personal information
- Correct inaccurate information
- Delete your data (by deleting the app)
- Export your data
- Object to certain processing activities
6.2 App Permissions
You can control app permissions through your device settings:
- Camera access for taking photos
- Photo library access for selecting images
- Location services for local plant recommendations
- Notifications for updates and tips
- Storage access for saving generated designs
6.3 Opt-Out Options
You can opt out of:
- Push notifications through app settings
- Analytics data collection through device settings
- Location-based services through app permissions
7. Children's Privacy
Our app is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
8. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this privacy policy and applicable laws.
9. Third-Party Services
9.1 App Store Platforms
When you download our app from app stores, they may collect certain information. Please review their respective privacy policies.
9.2 Third-Party Links
Our app may contain links to third-party websites or services. We are not responsible for their privacy practices.
9.3 Social Media
If you share content from our app on social media platforms, their privacy policies will govern how they handle your information.
10. Changes to This Privacy Policy
We may update this privacy policy from time to time. We will notify you of any material changes through the app or by other means. Your continued use of the app after changes become effective constitutes acceptance of the updated policy.
11. Contact Us
If you have any questions about this privacy policy or our data practices, please contact us:
Contact Information
Email: privacy@devello.co
Data Protection Officer: dpo@devello.co
Subject Line: "Privacy Policy Inquiry - Planteria"
12. Legal Basis for Processing (EU Users)
If you are located in the European Union, our legal basis for processing your personal data includes:
- Contract: Processing necessary to provide our services
- Consent: For optional features like notifications and location services
- Legitimate Interest: For app improvement and security
- Legal Obligation: To comply with applicable laws
13. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how we use it, and the right to request deletion of your personal information.